Case studies.
Mary Portas
House Of Fraser Oxford St
Led the Design & Build Project with Mary Portas for her own shop in HoF Ox St as part of a Channel 4 documentary programme
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Rolled out the concept into a further 20 Stores as part of a HoF initiative
San Carlo ‘Cichetti’
House Of Fraser – Manchester
Worked in conjunction with the world-renowned leading restaurant group San Carlo to create a new sub brand with scale for the Department Store & High St sector
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Sales hit x2.5 times over budget in Year 1 which led to the concept being rolled out both in the UK & internationally, including ‘Alto’ Selfridges Oxford St.
David Clulow
Initiated a sunglasses concept for major flagship stores for HoF
Developed the concept to allow this to be a seasonal brand for smaller stores which enabled to be rolled out to ‘all’ Stores
Selfridges, Harrods & other leading Department Stores opened this concept
House Of Fraser
Jolly’s Bath Refurbishment
Revived the heritage features of one of the oldest Department Stores in the world, whilst converting into a fully modernised store
Won ‘Drapers Industry Store Of The Year’ Award
House Of Fraser
Rushden Lakes –New Store Project
Managed the Design and Build of the new 85,000 sq ft House Of Fraser Store saving 35% on the cost against previous new HoF Stores, whilst delivering the first ever HoF ‘BREEAM’ rated Store
Finalist - Retail Week ‘Store Of The Year’
House of Fraser
Concept Brands
Designed, built and launched 15 own House of Fraser concept brands, inc brands such as linea, Howick, and Biba
Sook Pop Up Concepts Birmingham, Leeds & Southampton
Led the concept evolution from design & build to implementation using several key innovations to drive both cost savings and increased flexibility for the brands through technology, better use of materials and tech & flexible store frontages.
Four Marketing Brand Concepts
Agent Provocateur Harrods & Stone Island Selfridges
Worked on the concept evolution for Agent Provocateur from design & build to implementation and the worked with on the Stone Island Selfridges roll outs.
